Enterprise search and AI systems leader.
Fourteen years turning demand data, technical infrastructure, and emerging AI capabilities into measurable organic growth, enterprise adoption, and deployed systems. Legal search · Travel technology · B2B SaaS · Enterprise platforms · AI search and agent infrastructure
Client outcomes
What the work produced
Lead engagements across legal search, international travel, and AI-native SaaS.
Scaling legal search across a large document corpus
Trellis.law
Public bounded record
Legal search growth across a corpus of tens of millions of case and document pages.
In-house leadershipSkyscanner
Skyscanner
1.4M → 4.2M monthly organic visits
SEO ownership for the Americas region during a rapid growth chapter.
In-house leadershipQuattr
Quattr
$200K → $1.5M ARR
Founding customer-success and solutions function for an AI-native search platform.
Breadth
Selected clients and brands supported through employer, agency, and platform roles
- Trellis.lawQuattr
- SkyscannerIn-house leadership
- QuattrIn-house leadership
- JCPenneySapientNitro / Publicis Sapient
- UnileverSapientNitro / Publicis Sapient
- Ralph LaurenSapientNitro / Publicis Sapient
- MCM WorldwideSapientNitro / Publicis Sapient
- Fairmont Hotels & ResortsAcronym Media
- Millennium Hotels & ResortsAcronym Media
- Lawyer.com / World Media GroupIn-house leadership
- KiteworksQuattr
- CloudEagleQuattr
Independent systems
Systems I originated, built, govern, and deployed
Targeted Impressions Labs is where fourteen years of lessons become inspectable products and protocols.
SERPRadio
ProductionThe flagship production proof: live NYC flight-market route intelligence you can inspect, not just read about.
- What is live
- Production — live route-state, airport and corridor views, and source-freshness governance.
- What I owned
- Product architecture, programmatic publishing, performance, and governance.
- What it proves
- Concept to governed production system — the model working where it can be inspected.
VIBEnet
Active R&DThe perception protocol: a Signal Contract plus multiple renderers so humans can supervise autonomous systems without dashboard overload.
- What is live
- Active R&D — protocol, demos, adapters, and developer material live at vibenet.ai.
- What I owned
- Protocol design, Signal Contract, and reference adapters.
- What it proves
- Making autonomous system state perceptible — the oversight layer for agentic systems.
Constitutional CMS
Open sourceThe governance layer: an open framework for what AI agents may publish, extracted from production publishing systems.
- What is live
- Open source — reference contracts, validators, and worked examples.
- What I owned
- The governance model, contract vocabulary, and validation harness.
- What it proves
- Governing what autonomous systems may publish — discipline as infrastructure.
CMO Soundtrack
Private betaA commercial adapter exploring how the same signal and timing model translates into operator experience.
- What is live
- Private beta — waitlist open.
- What I owned
- Concept, product framing, and the signal-to-experience adapter.
- What it proves
- The signal architecture generalizing beyond search into commercial experience.
Career
A deliberate fourteen-year arc
2020–present
Targeted Impressions Labs
Independent studio encoding fourteen years of search and growth lessons into governed products and protocols.
2020–present
Quattr
Founding customer-success and solutions function for an AI-native search platform.
2019–2020
Search Laboratory
Agency leadership: New York client leadership and integrated SEO/CRO delivery.
2016–2019
Skyscanner
SEO ownership for the Americas region during a rapid growth chapter.
2014-11–2016-02
SapientNitro / Publicis Sapient
Enterprise search and content strategy across major retail, fashion, and consumer brands.
2013-05–2014-11
Acronym Media
Search strategy for international, multi-property hospitality brands through the keyword-not-provided transition.
2012–2013
Lawyer.com / World Media Group
Legal marketplace and attorney-acquisition search in a high-CPC, direct-response environment.
Availability
Two ways to work together
Hiring
Senior SEO / AI Search, strategic customer success, deployment, and solutions roles.
Selective engagements
Enterprise search systems, AI-search measurement, technical enablement, and governance advisory.